by Ciaran Maidwell | Feb 22, 2024 | SmartStart
We understand the importance of speaking your brand’s language in both traditional and social media, which is why we tailor our approach to resonate with diverse audiences, topics, and themes. Our client SmartStart operates in the early learning space. Across...
by Ciaran Maidwell | Feb 20, 2024 | The Noakes Foundation
Leveraging local and international observances is an effective way to put your brand at the centre of conversations that apply to you – and demonstrate your expertise. On World Epilepsy Day, we secured an interview with eNCA for client The Noakes Foundation to...
by Ciaran Maidwell | Feb 15, 2024 | Be-cause
Be-cause has been awarded Best Brand Strategy Agency in South Africa – twice!🎉 The MEA Business Awards recognises outstanding performance of agencies in the Middle East and Africa, working across the finance, tech, energy, and healthcare industries. The...
by Ciaran Maidwell | Feb 13, 2024 | Be-cause
Our Head of Strategy and Director were all smiles at The Futurists 2024 event, hosted by Heavy Chef, last week Thursday (this picture was taken *before* the talks that outlined the future of the country and the world). Here are their top three take-outs:...
by Ciaran Maidwell | Feb 9, 2024 | Be-cause
In the digital era, shaping public image goes beyond writing press releases and snagging media coverage – it’s about crafting strategies grounded in data, consistently curating a client’s online persona, and building a thriving community with their target...
by Ciaran Maidwell | Feb 1, 2024 | The Noakes Foundation
We work with the innovators, the disruptors, and the changemakers – which makes our new client The Noakes Foundation a perfect fit. On a mission to challenge the status quo, The Noakes Foundation aims to make the world a better – and healthier –...
by Ciaran Maidwell | Jan 30, 2024 | Be-cause
We’re gearing up for a data-driven revolution in PR! 📈 In 2024, we’re not just telling stories; we’re crafting narratives backed by the power of data. While emotions have been our traditional playground, the media now craves solid data to support...
by Ciaran Maidwell | Jan 25, 2024 | Be-cause Uncategorized
We apply intelligent communication solutions to secure top-tier international media coverage for our clients. That means making intentional choices around what we pitch, and who we pitch it to. Instead of a spray-and-pray approach, we tailor our stories to target the...
by Ciaran Maidwell | Jan 23, 2024 | Orykl
You’ll find our digital footprints all over the world, whether it’s fighting climate change in Antarctica or financially empowering women in Nigeria 👣 We’ve built up the expertise to roll out communications and brand strategies on a global...
by Ciaran Maidwell | Jan 18, 2024 | PayFast
The best way to establish expert credibility is to share unique insights and data that demonstrate how your brand is ahead of the competition. At the end of last year, we worked with client Payfast to produce the 2023 State of Pay report, unpacking open commerce and...
by Ciaran Maidwell | Jan 16, 2024 | Be-cause
Kicking off the new year with a characteristic Be-cause big bang, we have some exciting news – we’ve officially opened our London office! (UK flag emoji) By expanding our international footprint, we aim to offer innovative communication solutions to...
by Ciaran Maidwell | Aug 1, 2023 | PayFast
Women only hold 23% of jobs in tech locally, according to Women in Tech ZA. To combat this, organisations need to drive more diversity, by investing in and uplifting young women interested in the sector. Software development skills organisation GirlCode, is working to...
by Ciaran Maidwell | Aug 1, 2023 | Crimson Education
The United States Supreme Court’s decision to ban affirmative action in college admissions has raised red flags for universities and prospective students across the globe. Predictions are that the decision will heavily impact racial diversity in US universities. For...
by Ciaran Maidwell | Jul 27, 2023 | The TEFL Academy
Between interest rate hikes, load shedding, and record-cold temperatures, South Africans deserve a holiday. Unfortunately, for most of the population, the rising cost of living doesn’t allow for much flexibility when trying to achieve a work-life balance. Enter the...
by Ciaran Maidwell | Jul 25, 2023 | SmartStart
Nelson Mandela left a legacy of creating a just and equal society for all. To celebrate, we assisted client SmartStart with design work this Mandela Day, let’s celebrate his life, and the values he stood for, by standing together to improve the lives of children...
by Ciaran Maidwell | Jun 14, 2023 | DNAforAfrica
.Local and international experts in forensics and related fields gathered for the third Forensic DNA Symposium in Cape Town. The two-day symposium by lobbyist DNAforAfrica and event partners the UN Office on Drugs and Crime and the International Committee of the Red...
by Ciaran Maidwell | Jun 13, 2023 | Air Liquide
The first hydrogen-powered and zero-emission vessel made its 80th stop, docking in the Mother City, as its first major stage in Africa. The first-of-its-kind vessel has already sailed over 50 000 nautical miles since 2017, and visited over 40 countries, on renewable...
by Ciaran Maidwell | May 31, 2023 | The Tshemba Foundation
Women in South Africa, especially those in rural communities, need better access to specialist healthcare and awareness of how and when to seek treatment. Medical volunteering non-profit the Tshemba Foundation is calling on obstetric and gynaecological specialists to...
by Ciaran Maidwell | May 22, 2023 | SmartStart
The new Progress in International Reading and Literacy Study (PIRLS) 2021 reading results show that South African children performed the worst of all participating countries, with 81% of Grade 4 learners unable to read for meaning in any language. Click here to listen...
by Ciaran Maidwell | May 19, 2023 | The TEFL Academy
Winter has arrived in South Africa. Locals keen to escape the cold – and dark – can take advantage of the global need for English teachers in countries like Italy and Thailand. IOL unpacks how teaching abroad provides an opportunity to chase summer around...
by Ciaran Maidwell | May 18, 2023 | SmartStart
The Africa Education Medal 2023 – Africa’s most prestigious education accolade is given to outstanding individuals who have demonstrated impact, leadership, and advocacy in the field of education. Grace Matlhape, CEO of early learning programme SmartStart, is one of...
by Ciaran Maidwell | Mar 9, 2023 | Be-cause
We are looking for an individual who is passionate about communications and bringing brand stories to life through public relations and digital strategy. Based in Claremont, Cape Town, we are a small, hands-on agency that makes a big impact in the fintech, healthcare,...
by Ciaran Maidwell | Mar 1, 2023 | The Tshemba Foundation
More than 80% of people in South Africa affected by vision impairment live in rural areas, where access to specialist diagnostic and treatment services is limited. At the 2023 Ophthalmological Society of South Africa (OSSA) conference, which ran from 8 to 11 March,...
by Beverley Houston | Feb 27, 2023 | Be-cause
Be-cause Integrated Communications is hiring! We’re looking for a wordsmith, with a passion for writing, to join our team of PR pros in Cape Town. The ideal candidate has an excellent sense of news and current affairs, strong storytelling skills, and an eye for...
by Ciaran Maidwell | Jan 1, 2023 | PayFast
South Africa’s leading payment gateway provider Payfast has undergone a major rebrand. Having joined forces with PayGate and SiD under Network International, the company has created a new home for its consolidated offering. With a renewed focus on enabling growth –...
by Yumna Benjamin | Jun 15, 2022 | PayFast
PayFast has partnered with the Heavy Chef Foundation to kickstart a 12-week development programme designed to empower aspiring business owners with the skills needed to set up their own e-commerce stores. To read more, click here.
by Yumna Benjamin | Jun 15, 2022 | 1-grid
The big question for small businesses who don’t have billions to spend on intangible products and plots of land, is how they will operate in the metaverse? To read more, click here.
by Yumna Benjamin | Jun 15, 2022 | Crimson Education
Internships with the likes of top international companies such as PwC, Uber, HSBC, and Weiss Asset Management are on offer to local students. In partnership with global mentorship company Crimson Education, the virtual internships will help ambitious South Africans...
by Yumna Benjamin | Jun 15, 2022 | SmartStart
This year’s Budget Speech outlined a 1.7% increase in funding for the Early Childhood Development sector – well below inflation and one of the lowest growth rates in the basic education budget. In response to this, SmartStart called for the government to...
by Yumna Benjamin | Jun 15, 2022 | 1-grid
The rise of remote work, coupled with an increased cost of living across South Africa, has led to a surge in full-time employees taking on a side hustle. 1-grid.com shares their voice on whether an employee’s side hustle benefit the employee and employer alike....
by Yumna Benjamin | Jun 15, 2022 | Forgood
In celebration of Youth Month, South Africa’s largest volunteering platform forgood, shares how making a difference can help build your portfolio, develop marketable skills, and gain real work experience. To read more, click here.
by Yumna Benjamin | Dec 15, 2021 | Crimson Education
South African learners now have the opportunity to enter the Harvard Crimson Global Essay competition since registrations have opened. Young writers now have the opportunity to enter the Harvard Crimson Global Essay competition. Learners between the ages of 13 and 18...
by Yumna Benjamin | Dec 15, 2021 | PayFast
Payfast’s Blac Friday/Cyber Monday (BFCM) online tracker is now live, revealing how much South Africans are spending on this year’s sales. Payfast is an online payment gateway that facilitates ecommerce payments. It currently serves more than 80,000 merchants, ranging...
by Yumna Benjamin | Dec 15, 2021 | 1-grid
South Africa has the third highest rate of cybercrime victims worldwide, according to a report by international consulting company Accenture. Ahead of Black Friday and Cyber Monday, a key concern for online shoppers is the safety of their personal information and...
by Yumna Benjamin | Dec 15, 2021 | 1-grid
In an effort to help drive the growth of small businesses, local web-hosting company 1-grid.com is offering a free complete online setup package to three local entrepreneurs who register a .co.za domain during Global Entrepreneurship Week (GEW) and the month of...
by Yumna Benjamin | Dec 15, 2021 | PayFast
While card payments and EFTs are still dominant when it comes to online payments, making up 63.7% and 31.5% of payments respectively, the pandemic has seen consumer online payment habits change, with QR Codes carving out 3.5% – an increase of 178% – and...
by Yumna Benjamin | Dec 15, 2021 | The TEFL Academy
Vaccinated unemployed youths can take a gap year as travel restrictions are lifted. Over 11 million South Africans are now fully vaccinated, making them eligible to travel to at least 52 countries worldwide – without having to quarantine on arrival. This presents an...
by Yumna Benjamin | Dec 15, 2021 | SmartStart
Reports of neglect, abuse, and violence against children in South Africa have increased by over 35% since the start of the Covid-19 pandemic, this is according to Child Welfare South Africa. Often, these events occur in places where children should feel safe – such as...
by Yumna Benjamin | Dec 15, 2021 | Crimson Education
Parent24 interviewed Rebecca Pretorius, country manager at Crimson Education South Africa, who shared ways in which parents can support their children during this time. “There is no doubt the final months of school can be hectic and stressful, not just for...
by Yumna Benjamin | Dec 13, 2021 | SmartStart
With about 1.24 million South African children between the ages of 3 and 5 not registered at an adequate Early Development Centre, Early Learning Social Franchise, SmartStart is recruiting, training and licensing women to run their own centre in impoverished...
by Beverley Houston | Mar 29, 2021 | Crimson Education
Southdowns College High School student, Bernhard van der Walt, 18, used his time during lockdown to build and launch an online news publication, Liberty Report, with a focus on uplifting marginalised groups and tackling social justice issues. The platform provides...
by Beverley Houston | Mar 16, 2021 | Brew Kombucha
“Young consumers are recognising the role that individual choices make in combatting climate change. By supporting businesses that do the work of being sustainable on their behalf, they are enforcing meaningful, demand-driven change – instead of relying solely on NGOs...
by Beverley Houston | Mar 16, 2021 | PayFast
Cape Town-based online payment processing service PayFast has reported an increase of 412% in transactions made via Masterpass between March 2020 to February 2021. This is a clear indication of the impacts of the pandemic on the eCommerce sector and how digital...
by Beverley Houston | Mar 3, 2021 | Biovac
Deputy President David Mabuza recently visited the Biovac Institute’s storage facility, which now has a good storage facility for Johnson & Johnson vaccines. Bongani speaks to Biovac Institute CEO Dr Morena Makhoana. To hear the full interview, click...
by Beverley Houston | Feb 19, 2021 | Deep Learning Cafe
International Mother Language Day, celebrated annually on 21 February, aims to promote awareness around linguistic and cultural diversity, promoting the preservation and protection of all languages. Through Natural Language Processing (NLP), a technology that allows...
by Beverley Houston | Feb 15, 2021 | Brew Kombucha
The so-called “sober curious” movement is gathering pace in the beverage sector as more individuals opt to lower their alcohol intake or remove it altogether. That is according to the director at Brew Kombucha, Alex Glenday. With increased interest in living healthier...
by Beverley Houston | Feb 2, 2021 | Biovac
CEO Dr Morena Makhoana reflects on how the company will store and distribute the vaccines. The first consignment of the COVID-19 vaccines arrived at OR Tambo International Airport on Monday afternoon. Frontline healthcare workers are first in line for vaccination and...
by Beverley Houston | Jan 15, 2021 | Deep Learning Cafe
Artificial Intelligence (AI) is gaining notable momentum across a number of industries. The past year saw rapid digital transformation spurred by COVID-19, with new technologies being adopted almost overnight. Entering 2021, the same upward trajectory can be expected...
by Beverley Houston | Jan 15, 2021 | Deep Learning Cafe
Artificial Intelligence (AI) is gaining notable momentum across a number of industries. In the past year, we saw rapid digital transformation spurred by Covid-19, with new technologies being adopted almost overnight. As we enter 2021, the same upward trajectory can be...
by Beverley Houston | Jan 12, 2021 | PayFast
2020 blurred conventional lines of ecommerce, with sectors that historically had low digital payment penetration experiencing higher demand, as more people shopped online. Payfast saw unprecedented growth in industries that previously had a limited need for digital...
by Beverley Houston | Dec 12, 2020 | Secha Wukina
With the number of Covid-19 infections on the rise, many women are reluctant to visit hair and beauty salons, opting to take matters into their own hands and do their hair at home. From socially distanced family picnics to video calls with friends and loved ones, the...
by Beverley Houston | Dec 10, 2020 | The TEFL Academy
The impact of the pandemic has forced students to look for safe and flexible part-time jobs with many turning to technology to help fund their summer break. “A holiday job is a great way to make some extra cash, bulk up your CV and make professional connections. While...
by Beverley Houston | Dec 10, 2020 | Brew Kombucha
Most people want to make decisions that benefit their health and their environment, but don’t know where to start. For Brew Kombucha founder Alex Glenday, it all starts with changing the way we consume. The self-taught brewer made her first batch of kombucha, a fizzy,...
by Beverley Houston | Dec 10, 2020 | Biovac
Aspen Pharmacare will not produce Johnson & Johnson’s Covid-19 vaccine itself in South Africa. Instead, Aspen will be one of six sites globally responsible for putting the vaccine into vials and packing the jabs for distribution, Johnson & Johnson Chief...
by Beverley Houston | Dec 9, 2020 | Deep Learning Cafe
With the December break upon us, businesses can use technology to make up for tough times experienced during lockdown while still taking time off to recover from a difficult year. Artificial intelligence (AI) inventions like virtual assistants, identity analytics, and...
by Beverley Houston | Dec 2, 2020 | PayFast
Transaction volumes and total payments in November nearly doubled when compared with the same period last year. This is feedback from PayFast, an online payment gateway owned by the DPO Group that facilitates online payments. PayFast offers merchants a variety of...
by Beverley Houston | Nov 23, 2020 | The TEFL Academy
Beyond discounted TVs and toilet paper, Black Friday offers a unique opportunity for a complete career change. Those who’ve enjoyed working from home during lockdown can leverage Black Friday to find specials on remote work equipment. With the latest portable tech in...
by Beverley Houston | Nov 21, 2020 | Biovac
Biovac, South Africa’s state vaccine company, has started manufacturing a pediatric vaccine under license from Sanofi Pasteur, marking the first time an inoculation has been made in the country since the mid-1990s. The Hexaxim vaccine protects against six leading...
by Beverley Houston | Nov 4, 2020 | PayFast
The lowest online transaction to date for 2020 was for R1 and the highest was R850,000, with R803 the average basket size, says online payment gateway PayFast. “We saw a 100% increase in online transactions between April and May 2020,” said Jonathan Smit,...
by Beverley Houston | Oct 20, 2020 | Deep Learning Cafe
The world’s first “robot lawyer” has gone from helping people dispute their parking tickets, to assisting lawyers with over a hundred different areas of consumer rights. With technology rapidly evolving, artificial intelligence (AI) has become a valuable tool for law...
by Ciaran Maidwell | Sep 28, 2020 | STAG African
As the cost of construction continues to rise in South Africa, developers are looking for ways to cut down on expenses, which have been further exacerbated by lockdown. By implementing green building practices, developers can reduce building costs by up to 13% –...
by Ciaran Maidwell | Sep 18, 2020 | The TEFL Academy
Those who have enjoyed the freedom and flexibility of remote work during lockdown may be looking to make their home office a permanent fixture. For South Africans who have gotten used to working in pyjama pants, or those considered too high-risk to return to an...
by Ciaran Maidwell | Aug 28, 2020 | The TEFL Academy
Accurate, up-to-date statistics are a great way to get media attention. We helped client The TEFL Academy put together an international survey to gather data on the impact of Covid-19 on the TEFL industry. The survey revealed that 60% of those wanting to teach abroad...
by Ciaran Maidwell | Aug 21, 2020 | STAG African
A spotlight has been placed on the role of scientific research and the study of viruses and diseases, due to the outbreak of Covid-19. Universities are best placed to provide the environment and resources necessary to overcome future pandemics, but only if students...
by Ciaran Maidwell | Aug 20, 2020 | Crimson Education
Five Johannesburg-based high school students have used their time in lockdown to drive positive social change. Amid the Covid-19 pandemic and the rise of socially conscious protest movements, including Black Lives Matter and the fight against gender-based violence,...
by Ciaran Maidwell | Aug 14, 2020 | Witkoppen Clinic
PR is an essential tool when it comes to communicating directly with the general public, especially in times of major change. We helped client Witkoppen Clinic communicate the news about the discontinuation of their HIV community testing programme in a sensitive and...
by Ciaran Maidwell | Aug 7, 2020 | Crimson Education
With Covid-19 causing so much uncertainty around the continuation of the 2020 school year, we helped client Crimson Education with the local launch of their private online high school, the Crimson Global Academy. As many parents and students turn to online learning as...
by Ciaran Maidwell | Jul 24, 2020 | STAG African
With Covid-19 infections on the rise, two-thirds of the country’s student population have been forced to stay home due to lockdown restrictions. Those without access to laptops, wi-fi or reliable electricity will not be able to complete the academic year via online...
by Ciaran Maidwell | Jul 24, 2020 | Crimson Education
Teachers’ unions are calling for the immediate closure of schools as South Africa nears the peak of the Covid-19 pandemic. Their proposal suggests schools reopen at the end of August 2020, unless the situation dictates otherwise. In the meantime, parents and...
by Ciaran Maidwell | Jul 16, 2020 | Witkoppen Clinic
Witkoppen Clinic is calling for South Africans to celebrate Nelson Mandela Day a little differently tin 2020. Instead of asking people to volunteer for 67 minutes, the clinic is encouraging a social distancing friendly approach to making a positive impact. The clinic...
by Beverley Houston | Jun 26, 2020 | The Birthing Team
Antenatal care, skilled delivery and postnatal care have a significant impact on the health of the mother, but health systems are struggling as midwives and nurses are being pulled into frontline work to combat the spread of the virus, limiting the support available...
by Beverley Houston | Jun 24, 2020 | PayFast
With lockdown still in effect shopping online remains a popular, and safe, way to buy what you need without risking infection. Putting some solid numbers behind the online shopping habits is payment gateway PayFast, which has just released information about local...
by Ciaran Maidwell | Jun 20, 2020 | STAG African
Client STAG African has patented a pod design that recreates a home environment, housing eight students per pod. This limits social interaction and provides a controlled environment where hygiene protocols can be enforced as students return to campus amid the Covid-19...
by Ciaran Maidwell | Jun 9, 2020 | Crimson Education
As a result of the Covid-19 lockdown, students who have set their sights on top universities, both locally and internationally, will have to be innovative to stand out and build impressive application portfolios. Client Crimson education offers tips on how students...
by Ciaran Maidwell | Jun 9, 2020 | STAG African
Following months of hard lockdown, client STAG African has resumed construction of 2 047-bed student housing development has resumed at the University of Fort Hare. With this project, the university aims to house 65% of students on campus, and create an environment...
by Ciaran Maidwell | Jun 5, 2020 | STAG African
The phased-in return of university students to campus has highlighted the need for an updated approach to student housing. We helped client STAG African spread the word about their patent pod design, which limits social interaction and provides a controlled...
by Ciaran Maidwell | May 20, 2020 | Crimson Education
The class of 2020 will face additional challenges should they want to study further, thanks to the impact of Covid-19. Client Crimson Education explains how students who have set their sights on top universities can stand out and build impressive application...
by Beverley Houston | May 15, 2020 | Cape Bio Pharms
Cape Bio Pharms, a spin-off company of the Biopharming Research Unit at the University of Cape Town, has partnered with international biotech companies to address the global accessibility problem for affordable reagents and rapid COVID-19 serology testing. Using...
by Ciaran Maidwell | May 14, 2020 | The TEFL Academy
The Covid-19 lockdown has had a profound impact on the livelihood of many South Africans. Together with client The TEFL Academy, we put together some advice on how to supplement your income by teaching English online. Click here to read the full article.
by Ciaran Maidwell | May 12, 2020 | Witkoppen Clinic
Op eds are a powerful way for an organisation to speak directly to their target audience. We helped client Witkoppen Clinic share an open letter from CEO Jean Bassett, thanking healthcare workers fighting on the frontlines across South Africa. Click here to read the...
by Beverley Houston | May 8, 2020 | Cape Bio Pharms
Cape Bio Pharms, a spin-off company of the biopharming research unit at the University of Cape Town, partnered international biotech companies in the Plants Against Corona initiative. The company sourced the gene sequences for SARS-CoV-2 to develop antigen constructs...
by Ciaran Maidwell | May 7, 2020 | STAG African
Student organisations are calling for university residences to re-open amid theCovid-19 lockdown, in order to enable students to complete the academic year. We ensured that John Schooling, Director at client STAG African was one of the first industry leaders to...
by Ciaran Maidwell | May 4, 2020 | STAG African
The nationwide lockdown is driving innovation in all sectors across the country. We secured a spot for client STAG African on Bizcommunity’s #LockdownLessons series, alongside South Africa’s top industry players, to explain how the construction industry...
by Beverley Houston | Apr 30, 2020 | PayFast
Carefully researched and well-presented data is a good way to position clients within the media. Client PayFast saw a massive spike in new business registrations during the Covid-19 lockdown. This data shows how South African businesses are leveraging e-commerce to...
by Ciaran Maidwell | Apr 22, 2020 | The TEFL Academy
PR bridges the gap between organisations doing great things and the people who will benefit from hearing about them. We helped client The TEFL Academy let South Africans know that teaching English online could be the solution for those struggling to make...
by Ciaran Maidwell | Apr 21, 2020 | STAG African
A strong call to action is an effective way to mobilise change. In response to the Covid-19 crisis, client STAG African is calling on the construction industry to consider ways of cutting down on building costs after the lockdown. CEO John Schooling spoke...
by Beverley Houston | Apr 18, 2020 | Bridgement
https://www.youtube.com/watch?v=xAvVtfccTtM&list=PL5SgYUH3ZX3qnXPHkex_nhUtAG170nHWS&index=2&t=0s Client Daniel Goldberg from Bridgement discusses the pros and cons of payment holidays for SMEs on The Big Small Business Show.
by Ciaran Maidwell | Apr 15, 2020 | Forgood
Virtual volunteering is the modern way to lend your support to a project or initiative in need of a helping hand. We secured an interview for Andy Hadfield, CEO at forgood.co.za, giving him a platform to explain how South Africans can make a difference to causes that...
by Beverley Houston | Apr 7, 2020 | Bridgement
New government regulations issued in terms of the Disaster Management Act, require all South African website owners to provide a link to the Department of Health’s Covid-19 portal on their landing page. There are over 1.3-million domains registered in the .za...
by Ciaran Maidwell | Apr 3, 2020 | Forgood
Forgood.co.za has invited South Africans to use of their spare time making a difference through virtual volunteering. The website, which connects people to causes around the country, suggests ways that you can help. We secured an interview on Radio 702 to help them...
by Ciaran Maidwell | Apr 3, 2020 | Witkoppen Clinic
In times of great uncertainty, PR can be a useful tool for sharing valuable facts and information. Client Witkoppen Clinic is calling for South Africans to know their HIV status, and initiate treatment as soon as possible, to protect themselves and others from...
by Beverley Houston | Mar 31, 2020 | PayFast
While there is a lot of uncertainty around the economic impact of the novel coronavirus 2019 (Covid-19) outbreak, one thing that is certain is that it will change the way we do business in the long-term. Client Jonathan Smit from PayFast chats to 2oceansvibe about how...
by Beverley Houston | Mar 21, 2020 | Bridgement
Businesses will bear the brunt of social distancing practices and disrupted supply chains caused by the coronavirus pandemic. While it is too soon to say what the impact of the pandemic will have on the local economy, many small to medium-sized enterprises (SMEs) will...
by Ciaran Maidwell | Mar 16, 2020 | Witkoppen Clinic
Primary public healthcare provider Witkoppen Clinic is geared up to handle the impact of Covid-19 on local communities. By securing coverage for the clinic on IOL, one of South Africa’s biggest news platforms, we were able to spread awareness around screening...
by Beverley Houston | Mar 9, 2020 | Crimson Education
Imagine applying to 25 of the world’s top universities and getting accepted into all of them. Crimson Education CEO and co-founder Jamie Beaton did exactly that and that isn’t even the most impressive thing about him. Click here to watch the full interview.
by Beverley Houston | Mar 5, 2020 | Be-cause
by Beverley Houston | Mar 1, 2020 | The Birthing Team
With the rising number of locally transmitted Covid-19 cases across South Africa, government has declared a 21-day national lockdown, effective until 16 April. For many expectant mothers, there are concerns about how this will impact their access to maternity care....
by Beverley Houston | Feb 13, 2020 | The Birthing Team
Open line interviews are a great way for clients to engage directly with their target audience. Dr Howard Manyonga, Head of The Birthing Team answered questions from Kaya FM 95.9 listeners for Pregnancy Awareness Week. Click here to listen to the...
by Beverley Houston | Feb 13, 2020 | PPO Serve
Client Dr Brian Ruff, from PPO Serve discusses the repercussions of the banning of low-cost benefit options by the Council of Medical Schemes with healthcare actuary, Barry Childs on CapeTalk. Click here to listen to the podcast.
by Beverley Houston | Jan 27, 2020 | Crimson Education
Trends pieces are a great way to start the year off with a bang! We get predictions from our clients on what they think 2020 has in store for their industries. Jamie Beaton from Crimson Education weights in on how Generation Z will change the education...
by Ciaran Maidwell | Jan 22, 2020 | The TEFL Academy
We work to secure coverage for our clients in top-tier publications, both on and offline. The best way to achieve this is to understand the type of content a publication prefers. We secured placement for client The TEFL Academy on News24.com by...
by Ciaran Maidwell | Jan 20, 2020 | Bean There
Talk radio shows provide the perfect opportunity for an in-depth look at what clients have to offer. We secured a spot for client Bean There on Cape Talk to conduct an in-studio taste test. Click here to listen to the full podcast.
by Beverley Houston | Jan 12, 2020 | Bridgement
We position our clients as thought leaders by writing strong editorials that showcase their expertise in their field. Daniel Goldberg from client Bridgement was featured in #Biztrends2020, offering readers his take on Fintech trends for the new...
by Beverley Houston | Jan 8, 2020 | Be-cause
by Ciaran Maidwell | Jan 3, 2020 | Witkoppen Clinic
Tapping into current events, like the SA crime stats, is an effective and quick way of securing good coverage for clients. We teamed up with client Witkoppen Clinic to encourage those affected by violent crime to seek professional help. Click here to read...
by Beverley Houston | Jan 3, 2020 | STAG African
With Generation Z entering university, higher education institutions need to adapt to their values, or face being left behind. We helped client STAG African put together this forecast for how Gen-Z’s will influence student housing trends in 2020. Click...
by Beverley Houston | Nov 7, 2019 | Be-cause
by Beverley Houston | Nov 1, 2019 | Be-cause
by Beverley Houston | Oct 1, 2019 | Be-cause
It’s a wrap! Another Coffee Day activation done and dusted ? – this was our third year celebrating with client Bean There Coffee Company. Some amazing snaps from Joburg! Photo credit: Brandon Hinton
by Beverley Houston | Oct 1, 2019 | Be-cause
International Coffee Day presented the ideal opportunity to drive client Bean There Coffee Company’s fair trade message, create awareness around the relationships they have with their suppliers and build stronger relationships with customers. We assisted...
by Beverley Houston | Sep 2, 2019 | Be-cause
by Beverley Houston | Sep 2, 2019 | Be-cause
by Beverley Houston | Aug 19, 2019 | Be-cause
by Beverley Houston | Aug 5, 2019 | Be-cause
by Beverley Houston | Jul 4, 2019 | Be-cause
by Beverley Houston | Jul 4, 2019 | Be-cause
by Beverley Houston | Jun 3, 2019 | Be-cause
by Beverley Houston | Jun 3, 2019 | Be-cause
